Hop On Marketing Introduction

As a previous marketing director for Oregon’s 2020 Small Craft Brewery of the Year, the most time consuming aspect of my day was collecting content to share while also focusing on more direct money generating marketing tasks. When the COVID-19 pandemic struck and budgets got tight, my entrepreneurial mindset kicked into gear. Why can’t there be a solution to this content war?

Enter Hop On Marketing. A solution for breweries to share brand-correct content at a fraction of the cost of a in-house media manager. Your content represents the digital soul of your business; a digital billboard so to speak. You can’t allow just anyone outside of the industry to create for you. Industry specific manpower is key. We are here as your source that can create content that understands that every brewery has their own story and that is at the soul of what needs to be represented.

Your brewery’s voice and style is why your customers love you so much and we aren’t here to change. We are here to provide you with that unique voice in a shareable format on a consistent level. At Hop On we believe that content should a mixture of creativity and proven data. We use an API that crawls your past content and grabs keywords, editing styles on creative work and company background.

This initial data dump allows us to set a foundation of what your brewery is all about. On top we conduct a questionnaire to give us an understand of what your goals are for engaging and captivating content you’d like to showcase. While we may feel like there are a lot of us, no brewery is alike and no story is the same nor should it be told in the same way.

Drop us a line and we’ll get back to you right after this pint.